LB - L Brands

Discussion in 'Stock Message Boards NYSE, NASDAQ, AMEX' started by T0rm3nted, Apr 12, 2016.

  1. T0rm3nted

    T0rm3nted Moderator
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    L Brands Inc. (LB) (formerly known as Limited Brands Inc and The Limited Inc.) is an American fashion retailer based in Columbus, Ohio.

    Its flagship brands include Victoria's Secret and Bath & Body Works. L Brands posted $10.5 billion in revenue in 2013, and was listed as #258 in the 2013 Fortune 500 list of top companies.
     
  2. T0rm3nted

    T0rm3nted Moderator
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    L Brands is sitting just above support. I'm thinking <$79 might be a decent entry price. There was a big sell-off with lots of volume and RSI is showing the stock is just crossing into being oversold. Last time that happened in December the stock was at the same price it is now and then drove it's way up to $88. VERY similar looking drop off then and now. Really expecting a bounce back.

    upload_2016-4-12_2-19-9.png
     
    #2 T0rm3nted, Apr 12, 2016
    Last edited: Apr 12, 2016
  3. T0rm3nted

    T0rm3nted Moderator
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    Great bounce this week! Got a target for $86, may push my luck and go for $88 if we get to that point.

    upload_2016-4-15_20-17-58.png
     
  4. T0rm3nted

    T0rm3nted Moderator
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    L Brands getting destroyed at open today down over 10%. I believe it's due to bad April sales numbers but I haven't looked yet.

    upload_2016-5-5_8-38-23.png
     
  5. T0rm3nted

    T0rm3nted Moderator
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    Getting crushed the last two weeks. Reports after close on Wednesday. With most clothing retailers getting beat up lately, do people think this will drop even further, or start to gap back up?

    upload_2016-5-17_1-56-36.png
     
  6. anotherdevilsadvocate

    anotherdevilsadvocate Well-Known Member

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    I don't think it will gap back up, that 72.50 may be resistance. Looking at a weekly chart, this has fallen fast but just because the momentum indicators are oversold does not mean they need to start heading toward the other extreme. And back in 2007-2009 this stayed below the 200-week sma...imo this will bounce back only if the market (SPX) bounces back.

    I am aware that they have a solid brand, but the stock seems to get its strength from the general market.
     
  7. T0rm3nted

    T0rm3nted Moderator
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    Reported after close today (5/18/16)
    Earnings: EPS $0.59 Revenue $2.61B
    Estimates: EPS $0.55 Revenue $2.62B

    Down 5.82% after hours so far
     
  8. Stockaholic

    Stockaholic Content Manager

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    LB -8% off the open here on a downgraded from a Buy to Neutral from Mizuho

    [​IMG]
     
  9. T0rm3nted

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    Analyst Upgrade/Downgrade Update

    Brokerage firm: Jefferies
    Change: Downgrade
    Previous Rating: Hold
    Current Rating: Underperform
    Previous Price Target: N/A
    Current Price Target: N/A
     
  10. T0rm3nted

    T0rm3nted Moderator
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    Analyst Upgrade/Downgrade Update

    Brokerage firm:
    Citigroup
    Change: Upgrade
    Previous Rating: Neutral
    Current Rating: Buy
    Previous Price Target: N/A
    Current Price Target: N/A
     
  11. T0rm3nted

    T0rm3nted Moderator
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    Reported after close today (11/16/16)
    Earnings: EPS $0.42 Revenue $2.58B
    Estimates: EPS $0.40 Revenue $2.57B

    Down 1.37% after hours so far
     
  12. Stockaholic

    Stockaholic Content Manager

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    bouncing back +11% today after hitting 4yr lows yesterday.

     
  13. Wolfy

    Wolfy Active Member

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    I couldn't find this page when it was hovering around 48 dollars in the beginning of March. I was in OCT 40 put, and exited on Tuesday Apr 4.

    This bounce is actually a good opportunity for shorts to open a position again.
     
  14. T0rm3nted

    T0rm3nted Moderator
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    Support here? Also entering oversold territories.

    upload_2018-2-2_14-10-39.png
     
  15. Rock Sexton

    Rock Sexton Meat Popsicle

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    Keeping an eye on LB here.

    I have 2017's volume profile layered over the chart.
    • A move back inside and hold above the VAL (Value Area High) on increased volume would likely yield a reversion back to the POC (Point of Control aka "most active price")
    • The HVN (High Volume Node) is large enough to warrant consideration as some resistance, so it would be an ideal scale-out area.

    LBchart.JPG
     
    #15 Rock Sexton, Jun 15, 2018
    Last edited: Jun 15, 2018
    T0rm3nted likes this.
  16. KyleLennon

    KyleLennon Member

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    L Brands' revenue per store has declined in the past two years, and the number of new store openings is record low--only one in 2017. The company is now focused on international markets growth; by-and-large, it is ignoring poor results in the United States.
     
  17. anotherdevilsadvocate

    anotherdevilsadvocate Well-Known Member

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    https://www.bbc.com/news/business-57508848

    'Angels' like Gizele Oliveira will [be] replaced by women such as Megan Rapinoe as the face of Victoria's Secret
    [​IMG]

    Its hyper-sexualised image has fallen out of fashion in recent years...a cultural shift around the #metoo movement and body positivity saw rival companies such as Savage X Fenty - the underwear brand founded by singer and make-up mogul Rihanna - grow in popularity. More women were also choosing to buy comfortable, "althleisure" inspired underwear.

    Ms Rapinoe and Ms Chopra Jonas will form part of "The VS Collective" a group of women who will work with the company on "collaborations, business partnerships and cause-related initiatives".

    It comes as Victoria's Secret prepares to cut ties with its parent company L Brands in a spin-off later this year.
     

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