Zero Hedge

anotherdevilsadvocate · Apr 29, 2016

A thread about the website zerohedge.com

anotherdevilsadvocate · Apr 29, 2016

3 Grown Men Pretend to be the Same Fictional Movie Character, One Thinks The Others Aren't Doing it Right

http://www.bloomberg.com/news/artic...behind-zero-hedge-wall-street-s-renegade-blog

Unmasking the Men Behind Zero Hedge, Wall Street's Renegade Blog
Colin Lokey, also known as "Tyler Durden," is breaking the first rule of Fight Club: You do not talk about Fight Club. He’s also breaking the second rule of Fight Club. (See the first rule.)

After more than a year writing for the financial website Zero Hedge under the nom de doom of the cult classic’s anarchic hero, Lokey’s going public.

The answer, it turns out, is three people.

Lokey said the other two men are Daniel Ivandjiiski, 37, the Bulgarian-born former analyst long reputed to be behind the site, and Tim Backshall, 45, a well-known credit derivatives strategist.

A political science graduate with an MBA and a Southern twang, Lokey said he had a checkered past before joining Zero Hedge. Earlier this month, overwork landed him in a hospital because he felt a panic attack coming on, he said.

Ivandjiiski worked for a hedge fund before being barred by the Financial Industry Regulatory Authority in 2008 for insider trading.

He pointed to the wealth of the Durdens as a factor. Ivandjiiski has a multimillion-dollar mansion in Mahwah, N.J., and Backshall lives in a plush San Francisco suburb—not exactly reflections of Pitt's anticapitalist icon. “What you are reading at Zero Hedge is nonsense. And you shouldn’t support it,” Lokey wrote in an e-mail. “Two guys who live a lifestyle you only dream of are pretending to speak for you.”

Lokey adds: “Durden lives in a castle. If you’ve seen Fight Club, you know how ironic that is.”

A former “director of contributor success” at website Seeking Alpha, Lokey said he joined Zero Hedge for $6,000 a month and received an annual bonus of $50,000, earning more than $100,000 last year.

In February, Lokey says, “I love this company and this website,” and tells Ivandjiiski “you saved my life,” expressing thanks for the job.

By April 2—the day Lokey left Zero Hedge—their relationship had deteriorated significantly, according to the messages provided by Ivandjiiski.

“This isn’t a revolution. It’s a joke.”
Click to expand...

So Lokey left Seeking Alpo because he wanted to play Brad Pitt playing a movie role. Never thought about how the website zerohedge was making money, probably thought money grows on trees when you're an anticapitalist icon at the time. Now he's exposing everyone (who is currently a Tyler Durden)

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